Pictures on food packaging-do they tell the whole story?

I was at Target and thought I would buy a package of heat & serve brown rice from their "Market Pantry" line. I had purchased this product before, saw the photo of the brown rice on the package & grabbed it. When I got home I noticed yellow globs of fat through the back of the package. I had purchased "Whole 
Grain Blend": brown rice, wild rice, red rice, CANOLA OIL, SUGAR, dried vegetables, SALT, natural smoke flavor, hydrolyzed yeast extract.  It contained 770 mg sodium and 3 gms of sugar I didn't need in a one cup serving.
I also looked for some couscous and could only find "flavored" lines with the three magic ingredients: sugar, salt, fat. The photos on the packaging depict beautiful, healthful couscous. So I went to my corner deli, which happily stocks many health food store brands and found Lundberg Brown Rice Couscous-organic, gluten free, vegan: ingredients- organic roasted brown rice.
Moral of the story-read the nutrition facts & ingredient list.  Buy whole foods, and add your own spices, olive oil, fresh herbs and enjoy the natural flavor.  It's time well spent.